We’ve all done it before. A friend sends us a request to like their Facebook page and we silently ignore it. They ask if we can share their most recent video and we leave them on read. Because our news feeds are too important to muddle up with other people’s content right? That’s only reserved for celebrities and sycophants and you’re not either of those (yet). Well, there are quite a few ways for you to be a good friend and support your friends that don’t cost you a thing. And yes that means sharing their shit.
1. Invite other people to like their Facebook page from their page’s community tab.
That will take you to a page that looks like this. Normally that will show a list of your friends’ names instead of a loading reticle but I don’t want to put any of my friends on blast for the sake of this article.
On your mobile app Facebook will only show individuals that you have not yet invited to a page but the desktop version will allow you to see who has liked it already as well as those that are still waiting on their invitation. If you’re particularly aggressive you can message these people reminding them to like the page but most of you won’t do that. Luckily after a few months (I’m not sure how many) Facebook resets these invitations and you can batch send again. Depending how much you care.
2. Share their content on your personal profile, pages and active groups you are in.
You’ve seen the above bar of course. It appears on every post you’ve ever seen on Facebook (except posts with limited audiences which you can learn more about here). It really is as simple as clicking share on a piece of content that speaks to you.
Obviously if you share to your personal profile their content will only be shared with your friends and the other people that follow you. Your Page will only be seen by 10% or less of your audience unless you boost the post (therefore making it no longer free but still very thoughtful!) Which leaves sharing it to a friend’s page or to a public group for their content to reach new audiences they may not normally be exposed to. The key with each is exposure.
3. Start a conversation about your friend’s brand or tag them in an active conversation.
Okay so Facebook won’t let me screen cap their drop down menu but you all know what happens when you type @ before someone’s name. It lets you tag them in a conversation and highlights the name in bold for people to use as a hyperlink to that page or profile.
If you link on the right post then your comment and friend’s page could be getting shared hundreds or thousands of times just because the post you created or shared to happens to be fairly popular. This helps when you ask questions or make funny comments that somehow add to whatever dialogue is going on. Obviously this depends on the audience, so only share your friend’s family business page on conversations they wouldn’t mind parents pouring over. It’s the thought that counts right? So think.
4. Talk about their business in real life to actual humans not on the internet.
I know this one sounds crazy but walk with me here for a second. There are actually times when you interact with others outside of your cell phone screen that could contribute to your friend’s businesses. Now granted you telling someone about Storror Blog only for them to take out their phone and Google how to spell Storror isn’t much time off of the phone but we all have to start somewhere. Just like when a muggle asks you if you’re training for Ninja Warrior in the streets, take every opportunity you get to set the record straight about what parkour is and why everyone should care about it.
Because if you don’t care enough to share about the sport and individuals that you have dedicated more than half your life to (depending how old you are it may be more than half) – then who else is going to spread the word about the businesses that help the sport grow into what it will one day become. Without the Sport Parkour League there is no hope for true representation of athletes in competitions, only a diet consisting of FIGs and Red Bull. Without the local gyms in each city kids would be running around the streets getting booting from spots like skaters and resorting to drugs and alcohol to numb the pain of private security not wanting to hang out with them (just kidding no one drinks anymore it’s only marijuana they’re drugging with). All jokes aside now.
It costs you nothing at all to care about the friends that have shown you kindness and compassion. It doesn’t matter that we jump together, it doesn’t matter that we laugh and eat burritos and walk around cities until our feet hurt. What matters is that sense of community is what keeps us alive and thriving – regardless of what that community looks like it is the people within it that make it shine and feel so alive. So go to your friend’s business page and invite your friends to check it out. Take the time to post about a piece of content they’ve made that has really impacted you. It makes more difference than you know. We’re all in this together as they say, so we better start acting like it.
Thanks so much for taking the time to read the first of many blog posts here on Parkour Entrepreneur. It’s our goal with this affiliate marketing blog to generate media jobs within the sport and to shed light on the businesses that make us proud to be traceurs.
If you have any business questions you want answered or topics that you want to learn more about please don’t hesitate to contact us via email or social media, we’ll leave the light on as long as we can be of service to the community that’s given so much to us.